Over the last two years, Pepsi has outperformed its competitors by introducing and innovating non-carbonated beverages. They have made big gains in market capitalization, partly thanks to non-carbonated beverages, and continue to outperform competitors. The stock continued to rise during this time period. This stock would be considered a stable stock. Furthermore, over the same two-year period, Coca-Cola continued to show growth in the same area of still drinks and maintained a firm grip on the carbonated drinks sector. The stock continued to rise year after year. Bottom line, based on product offerings, acquisitions, and the ability to expand into other industries to find growth, the clear winner would be Pepsi. As much as I might want to admit it, they have clear control of their company and the product lines they offer. Pepsi will continue to grow and find new ways to expand its business. Coca Cola, on the other hand, has a strong hold on the carbonated beverage industry and continues to outperform the market. However, without new growth in new subsections of this industry, Coca-Cola will slowly lose ground. The market is trending towards healthier products and fresh beverage offerings. In order for these giants to continue to control their potential markets, they will have to expand their offerings
tags