However, there are some areas where pharmacy needs to expand into the community. This includes creating awareness at the high school level on health-related topics, especially topics related to drugs, tobacco use, alcohol abuse and family planning, promoting health through community education. Another area is for pharmacists to effectively promote the profession using technological media. As you advance in your career you will realize that the pharmacist must change with the way society is changing and embrace technological media. We must fully integrate information technology into our professions, dispensing medicines and delegating various pharmaceutical tasks. These processes will reduce their workload and create more avenues for individual consultation with patients, thus meeting patients' needs