People draw conclusions and outline the average number of street crimes committed based on race, gender, and class. White collar crimes are probably not as common as street crimes for the average person. Not everyone knows about all crimes, and some crimes manage to make the news. Society usually views the crime as violent or unethical abuse of some kind (leaving a child in a car by accident). Poverty, social environment, and peer pressure influence the decisions of people who commit white-collar crimes. Society's view of crime is based primarily on the personal profiling of criminals and the findings of average prisoners. A person who reads the newspaper every day concludes a description of criminals through what he sees and reads. Elliott (2010) writes, “The media rushes to report crimes involving individuals the public would normally consider pillars of success” (p. 1). People think highly of celebrities and successful socialites, and the public is shocked when socialites commit white-collar crimes. The media plays an important role in social opinions and standards. A store that gets robbed frequently in a certain neighborhood is always on the local news channel. There would be a mental imprint telling you not to go to that store or go there at night alone. People are used to turning on the television and seeing convicted murderers who fit the typical profile. The not-so-typical profile of Martha Stewart or John Rigas is shocking because their crimes do not fit into the normal norms of society. People symbolize social norms by following society's rules and maintaining individual social roles. Physical crimes are often more upsetting to people than white collar crimes. Mooney, Knox, and Schacht (2011) write, “Yet many white-collar criminals go unpunished” (p. 124). People who commit white collar crimes probably think that being caught will not be an extreme punishment. Therefore, some white-collar criminals take the risk and label their behavior as accepting. Economic impoverishment worsens poverty, unemployment and entrepreneurial difficulties within communities. Elliot (2010) writes: “Certainly, the global economic crisis we are currently experiencing sets the stage for desperate financial measures” (p. 2). Financial problems affect all social classes in different ways. Someone who works at a fast food chain and makes minimum wage may be struggling financially. There may be children that they need to support by any means necessary.