Traditional gender roles in the United States and other societies have always been dictated by where the man goes and works for a wage while women stay at home to perform jobs domestic. However, many changes in the traditional family have caused gender roles to undergo significant changes. Many women attended college and earned college degrees, which allowed women to advance in their careers. The breakdown of rigid gender roles and the increase in women's participation in the workplace have given women more choices in life. The choices that many women now have in their career fields have created some controversial opinions about the intelligence of women who achieve the status of their male counterparts. The first opinion obtained in the workplace is the ability to create an equal pay field for both men and women. Many voters are committed to achieving equality for women through laws that prohibit the use of any sexist policies that may constitute anti-sex discrimination. The second is that working women were allowed to receive the same rewarded opportunities as men. Many political action committees helped perpetuate feminist movements that intended to build workplaces with equal opportunities for both men and women, however, many questionable issues still arise when working conditions are improved for women. American culture is full of stereotypes that spread false messages about gender roles. These derogatory roles highlight cultural views held about certain male-dominated positions. What was originally created to encourage consumerism is now used to promote mass media productions. The negative connotations produced by the mass media portray negatives...... middle of paper... market conditions for women for professional jobs can be bizarre due to many work-related factors. Financial markets can become extremely volatile at certain times, and women who have problem-solving skills can work just as efficiently as men. While many women have a college education, many will not be able to share the same values ​​as their male peers. Many women will receive certain messages about them which will be used to profile them in their selective fields. These factors will contribute to the controversial issues women face in the workplace today. The gender roles that challenge women today will not allow for the equal status of women who are seeking to advance in their working careers. Only with sufficient support from women's rights activist groups will these stereotypes be broken and women can have a fair and equal role in society..