is working hard to remain a corporate leader and achieve sustainable globalization, although the company should strive to cultivate a talented workforce through its management training program to mitigate the turnover of human resources. The company should emphasize the strategic mapping process to leverage its competitive advantage in the market dominated by companies like Sony, Nikon, HP and Xerox. Such mapping would involve strategy formulation and implementation through organizational change and environmental scanning. Management should establish a generic strategy that matches the external market and company resources, as well as the kyosei philosophy. Canon should also leverage evolving trends to achieve long-term profitability and, as such, recover assets from copiers and printers for complete office business solutions. The company should move from a centralized decision-making system to a participatory approach where division managers are encouraged to take part in the decision-making process. Management should also offer innovation rewards to stimulate resource development. Furthermore, a risk-taking culture should be