Every organization has its own unique personality, just like humans. The unique personality of an organization refers to its culture. In groups of people who work together, organizational culture is an invisible but powerful force that influences the behavior of members of that group in an organization. Organizational culture defines the shared value and assumptions within an organization. Shared values ​​have a strong influence on people within the organization and determine how they act and behave in their work. Every organization develops and maintains a unique culture, which provides guidelines and limits for the behavior of organizational members. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get Original Essay At Apple Inc, organizational culture is one of the key factors in their success. A company's organizational culture determines its ability to support changes, new market approach strategies and new policies. In Apple Inc they focus on creating an employee-friendly environment that can bring fruitful results. If Apple is to remain innovative, its goal must be to keep its employees motivated. Apple Inc employees are effectively developed and integrated into an organizational culture. Innovation can be observed by the products they have engineered and produced. Apple Inc has constantly refined its organizational culture to adapt to the dynamics of its business environment. The most significant culture in Apple Inc is: World-class excellence Apple Inc has a policy on worker selection. They select only the best of the best workers right from the inception of the organization. The tradition continued with Tim Cook firing the employee who did not meet the organization's standards. Excellence is highlighted as a critical success factor in business, especially in product design and development. InnovationApple Inc is often rated as one of the most innovative companies in the world. All employees are trained and encouraged to innovate in terms of individual work performance and to contribute ideas to the company in the product development and design process. Creativity Apple Inc employees are selected for their knowledge, skills and creative abilities. The company highlights the importance of creativity in organizational culture. The employees involved in product design and development are exclusively creative. This culture helps Apple Inc meet business needs and consumer needs. Secrecy Secrecy is part of the company's strategy to minimize theft of proprietary information or intellectual property. It has been foreseen in company policies and employment contracts. This helps protect the company from employee theft. Please note: this is just an example. Get a custom paper from our expert writers now. Get a Custom Essay Moderate Combativeness Apple Inc has moderate combativeness in its organizational culture. This characteristic is linked to Steve Jobs and his combative approach to leadership. He was known to randomly challenge employees to make sure they had the skills to work at Apple Inc. However, things have changed under the leadership of Tim Cook, the company culture is more sociable and less combative. He now has a moderate degree of combativeness. Works Cited: Bloom, H. (1981). Hamlet: Unlimited Poetry. Chelsea House Publishers.De Grazia, M. (2007). Hamlet without Hamlet. Cambridge University Press.Gristwood, S. (2010). Death and the Virgin:.