Childhood ObesityFor three decades, the Healthy People (HP) initiative has had childhood obesity on its agenda. The current Healthy People 2020 topic on nutrition and weight status clearly defined the close relationship between “a healthy diet and maintaining a healthy body weight” (HP 2020, 2014). As cited by Pratt and Lamson (n.d.), “Childhood obesity has been identified as a national epidemic affecting children regardless of gender, age, race, and ethnic group. As overweight or obese children age, they are more likely to become obese as adults” (para. 1). Gallagher (2012) in his article cited a federal government report that childhood obesity rates over the past 30 years have “tripled and today one in three children in America is overweight or obese. The numbers are even higher in African American and Hispanic communities, where nearly 40% of children are overweight or obese” (para. 2). Additionally, Insel, Ross, McMahon, and Bernstein (2014) cited “Hypertension, heart disease and stroke, diabetes, cancer, sleep apnea, osteoarthritis, gout, and gallbladder disease” (p. 380) as some of the resulting health risks from being overweight. Therefore, Insel et al. (2014) graphically described the sad situation with “Childhood and Adolescent Obesity: The First Generation Not to Outlive Their Parents” (p. 377). Childhood obesity was viewed by Healthy People 2020 as a discrimination issue because obesity leads to stigmatization, peer rejection, and bullying (Gottesman, 2003, p. 210). As studies have shown, obese children will become obese adults who will then be subjected to unfair treatment because of their weight. Overweight and obese children are more likely to be victims of five... meters of paper......meters of vegetable gardens. Rationale for designing the brochureThe design of the brochure followed the three Gestalt learning principles: simplicity, balance and regularity. First, the content only covered the relevant information that readers need to know; secondly, organizationally short words were used, with the most important information presented first and each idea was presented in a logical sequence; third, a large, easily readable font was used, such as Arial – 14 point, and large white spaces were allocated between segments of information; finally, the use of simple and relevant images that conveyed a single message in each image was minimized. In conclusion, the brochure design was attractive enough to attract readers' attention, and yet clearly conveyed the message about childhood obesity (Bastable, et al.., 2011).
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