He says “For all can see but few can hear” (Machiavelli 24), which means that people can see the “good” but do not know that it is really an appearance. People easily accept what they are shown and believe these things to be truths. Machiavelli's view is; if people are easily tricked into believing certain things, then why does a leader have to be truly good if he can simply appear good. Machiavelli says in verse 24 of The Prince: “Ordinary people are always deceived by appearances and the result of everything.” According to Machiavelli it is very important not to be hated by people, it is much better to be feared than hated. He gives three points of instruction to avoid being hated and prevent conspiracies against him: “Do not deprive them of their property or honor,” not be considered “changeable, frivolous, effeminate, cowardly, or irresolute,” and “he must keep himself in such a way that no man can imagine being able to deceive or deceive him” (Machiavelli