Topic > Product Management Case Study - 734

Certification Specialist - Work closely with both the training content developer and content curriculum manager to agree on the nature of the test (certification or accreditation) and the relevance for both the customer and the company. Marketing Specialist - Responsible for developing the market programs necessary to promote and drive both demand and lead generation activities. Business Analyst: In some training organizations this may be part of the remit of the training program manager. He is responsible for evaluating the market potential, coverage and pricing for new and existing training offerings. Financial Specialist: Work closely with the Business Analyst and Training Product Manager to develop investment plans, pricing and ROI. Training Program Manager: Responsible for managing all aspects of new and existing training offerings. This includes marketing requirements, sales enablement, lifecycle management, and business case justifications for expanding training offerings within a technology